Case Study

Client: Lindt

Scenario: Store Network Review

Location: National

Situation

Lindt were seeking a National Review of their retail network which assessed the performance of each store based on store financial & local demographic data.

Action

• Providing a detailed analysis for each of Lindt’s stores in terms of performance, catchment and customer profiles metrics

• Undertaking an occupancy cost benchmark review of Lindt’s national portfolio

• Undertaking a network gap analysis of Lindt’s national store network

Result

Endeavour identified strong performing store locations for Lindt, to ensure continued business investment was provided by Lindt in these locations, but more importantly, to seek improved lease terms at lease renewal, to further bolster Lindt’s future success. Also, poorly performing store locations were identified so Lindt could undertake further internal review.

Network gaps within Lindt’s national store network were identified by Endeavour and coupled with the performance, catchment and customer profile metrics, Endeavour recommended various new locations for Lindt to consider for their boutique stores.